A couple of weeks ago, I did an Ignite-style presentation for the International Economic Development Council’s conference in Minneapolis, Minnesota. I was riffing on a theme that Bill Lutz wrote about here about a year ago, and that showed up in the Local Economy Revolution book as well. The premise I was working from:
Most of us know in our guts what we need to do. We need to diversify our tool kits for helping our communities, we need to stop acting like our three favorite projects can solve everything, we need to learn from the full range of others who are trying to make communities better and start designing more sophisticated, more flexible, more collaborative strategies for addressing our communities’ real issues. Just throwing incentives at new businesses that promise a bunch of minimum-wage jobs, or sinking money into a fancy streetscape on the assumption that it will magically fill the storefronts… come on, we know that’s not they way to really make a difference.
We all know that. But we keep doing it. Why?
It’s kind of like why we keep eating junk food. It tastes good! It makes us happy! Yeah, it probably makes us fat, and maybe lazy, and it doesn’t help anything important, like our community’s health, get better. But….
I kind of like doing Ignites, because they force me to be concise and push me out of my comfort zone a little bit. And they don’t require a full lunch hour to watch, like most speeches.
So enjoy. And additional thanks to Cecelia Harry for womaning the video camera for me.